#RotationTuesday – Kendrick Lamar – Alright

If you’ve had the pleasure of listening to Kendrick’s latest, “To Pimp a Butterfly”, then the you’ve already experienced the taste of a well-thought out, unique, fusion of hip-hop, soul, and jazz, perfectly blended delicacy for your musical tastebuds. Well, Kendrick’s newest visual, “Alright” beautifully directed by award winning video director, Colin Tilley, is simply a compliment to what you’ve already heard. On the tail of the #CharlestonMassacre, the video is visually compelling to reflect some of the issues that black communities have been facing for hundreds of years, that seem to be showing its ugly face at levels never seen before. Finally we get a break from the twerking in order to experience an impressive cinematic experience. Job well done Kendrick.

“my knees getting weak, and my gun might blow… but we gon be ALRIGHT!!” – KENDRICK