#IToldYouSo – Jay-Z Wins Again. RIAA Changes Rules
In Today’s “I Told You So” news, RIAA (The Recording Industry Association of America) announced today that it would change the rules that Certify Album Sales. Ok let me break this down, before, an Album was considered for Cerfication 30 days after its release date. Today, the RIAA decided to change this rule for Digital Sales, so now Certification begins ON the release date of the music. So why is this a WIN for Jay-Z…keep up people. Remember during the NBA Finals, the Jay-Z commercial was released with Samsung announcing that when you bought the new phone, you would also receive a copy of Jay’s new album? Well, in order to do this, Samsung had to purchase One Million copies of Jay’s album “Magna Carta Holy Grail”….so now that the rules have changed…Jay’s album is Platinum before even selling one copy to a consumer. Which is what I told yall the night i saw the commercial….but I digress. Is this creative marketing or a clever way to sell albums he knows wouldnt sell one million copies in stores? We will never know. Congrats Jay! Read the Release statement Here